This subject has been banging around in my brain for a couple days, trying to find a way out. What is it? Well, it is all the people who want to find a way to get something about themselves noticed. The Little Guy doesn’t have a bunch of money so advertising isn’t an option and hiring other people to help him isn’t an option.
Let me pause here and state clearly I am not advocating violence or bad behavior in any way.
I am an author. I am an independent author. I am a self published author. I am one of the thousand, and maybe millions, of people who have written a book or books and self published them. Luckily, with today’s digital technology, self publishing has become inexpensive (actually free) if you have basic computer skills or maybe slightly more than basic. Anyway, it is relatively easy and low cost to self publish a book, once you have written it. However, the trick is getting it in front of enough people to reap some reward, other than the self satisfaction of writing a book, which is not insignificant.
I did many of the things other self published authors go through. I did press releases, and got some articles published in newspapers about my book. I did book signings, and contacted some book clubs with some success. And I did the social media thing. I created this blog, I created Facebook pages for my books, and I spent way too much time on Twitter. I also searched the internet for sites that might be helpful, and found some. And, I worked on getting people to do book reviews and post them on Amazon and other sites.
I had some success with both of my books, but nowhere near my dreams. Thus, the question, how does The Little Guy get noticed? How does someone who has written a couple books, one (my first) with an interesting story but not very well written, and one (the second one) with a fascinating story and, with some professional advice and experience, a much better written book?
I have learned that in today’s world of social media, communications have changed. Basic communicating with the written word is relatively boring. Photos help add something to a basic written message. And video is a giant step beyond a still photo. The following may seem off message but bear with me. I am hooked on “House of Cards”, a TV type series that isn’t available on TV, but is available on Netflix. The current season of this show pits President Underwood against a young governor in the Presidential election. The young governor is very social media savvy and uses a Web cam to communicate about everything.
This started me thinking. What if The Little Guy starts using a web cam to get his message out? My next blog posting just might be a web cam video about my second book, “The First Madam President (and the dirty bombs)”. It is an incredibly relevant book considering our current Presidential election. And, it has some interesting twists to it, including a terrorist threat on Washington. Considering I wrote this book over two years ago, it is amazing how close it is to some of the happenings in the world today. I even had a Supreme Court Justice die (not of his own choosing). Check it out. You might find you like it. It’s available on Amazon.